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Tuesday, April 19, 2011

Technical Writer SEO Plan- Affordable SEO Chicago

SEO Chicago



Today I had a meeting with a technical writer.  She has years of experience and has worked for a variety of industries.  She recently had a wonderful new website created and is looking to attract more writing jobs.

Before meeting with her I decided to go ahead and do the research and strategy portion of her SEO.  This way, I could determine what kind of results she'd get and exactly what kind of budget we were looking at.

When I first started the research, it was seeming a little challenging.  Her competition was pretty strong and I could tell most of them have been investing in SEO for years now.  The main players have multiple strategies in place... and to put it nicely, they've invested some big bucks in this over the years.

Now, I usually recommend starting slow with SEO-- so that you can get a feel for how it works and see actual results before investing a whole lot.  So with this particular client, finding a great keyword to optimize is going to be crucial.

I was so excited to discover the keyword she ended up using!  It has 33,100 local monthly searches, and the competition is pretty low.  This allowed me to sell her the most affordable SEO package, while still being able to prove some major results.  I'm excited to see how quickly I can get her phone ringing!  I'll keep you updated!

If you know of anyone who could use some affordable ideas to generate more business, please suggest they contact me!  graceknowsseo@gmail.com

Sunday, March 27, 2011

Affordable SEO Company in Chicago

Hi, I'm Grace, I've been doing SEO for Chicago businesses for 4 years.  I'm one of those lucky people that love their profession.  With SEO, and internet marketing, it's important to take an interest beyond just doing the work.  The challenge for so many is staying on top of the continually changing trends.

SEO requires a very creative mind. It requires a person to think up new ways to get your site to the top.  We test those new ways, and discover ways to get you ahead of your competition. Sometimes I can get results within a month just from trying new things.  A pleasant surprise indeed, since most companies can't show results for at least 3 months.

SEO is a very satisfying task.  You get to actually SEE the results and in fact, anyone can see the results.  Some SEO consultants may avoid specific topics.  They may want to keep the strategy they're using "secret"...run from these guys.  I'm an open book!  Ask away.  I'd rather you be comfortable and informed and take part in your marketing, than be completely hands off.

Since SEO is a technical marketing profession, many SEO professionals in Chicago charge thousands of dollars!  It's sickening to me.  Yes, it's time consuming and it's a daunting task at times.  It's also a GREAT investment for almost any kind of business.. however, you shouldn't have to spend thousands BEFORE seeing any results or having any guarantees.  I can literally work with ANY budget to bring you results. 

If you came to me and said, "Hey Grace, I don't want to spend more than $100 a month on internet marketing, we just don't have it right now."  I would find a way to use that $100 in some form of SEO or PPC marketing to bring you results.  I do have a pricing structure, however it's more a guideline and I can work with any budget. You tell me what you're comfortable spending and I'll explain just how I'm going to get you new business within your budget. 

For $100, you will get 10 high quality backlinks per month or I will suggest you invest it in paid online advertising.  Depending on the level of competition, it may be enough to grab that top spot!  Until your SEO pro researches your competition, they won't have a clue how to get you optimized.  $100 is an extreme example--but for most small, local businesses, SEO for $100 is possible.

Wednesday, March 23, 2011

The Cost of SEO


We have devised an effective search engine optimization program that takes into account your specific goals and budget.
The components of a successful SEO campaign include the following:
1. RESEARCH is an ongoing part of a successful Internet marketing campaign. Advanced technology is utilized to evaluate your current online presence in comparison to that of your competition. Research is the first step to developing your specific Internet marketing strategy.

2. STRATEGY is developed by evaluating the research and considering your goals and budget. Internet marketing strategy must incorporate time. By creating reports about the Internet marketing efforts of your competition, we can estimate how long it will take to rank number one for different keywords. Understanding your Internet marketing strategy will help provide realistic cost and time expectations.

3. DIVERSITY in Internet marketing refers to the number of different ways to expose your business to your potential clients. When a business attempts optimization without considering diversity, they run the risk of getting blacklisted by major search engines such as Google, Yahoo, and Bing. When your site is blacklisted it is not recognized as a credible source and will dramatically decrease in rankings.
It is our goal to provide you with a plan within your budget to bring you visible results within three months.  The following is a general guideline for our SEO pricing, but campaign suggestions may vary based on your budget, competition, and goals. There is a set-up fee of $400 for each SEO plan.

Level 1  (20 Links/Search Phrase) $300/Search Phrase
Level 2  (40 Links/Search Phrase) $400/Search Phrase
Level 3  (60 Links/Search Phrase) $500/Search Phrase
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Thursday, March 17, 2011

Chicago Internet Marketing

SWIFT SEO & Web Design


We’ll find you clients by letting your clients find you!


We are a Chicago Marketing Company specializing in Web Design, SEO (Search Engine Optimization), and Graphic Design for Chicago and Chicagoland businesses.
Whether you are starting up a business in need of a marketing plan, or an established company wanting to rebrand your image, we have the ability to create the most strategic, effective and affordable marketing plans.


By combining strategic SEO plans professional design, we can create a powerful online presence for your Chicago business. By making use of powerful optimization will boost your company to the top spots on Google, Yahoo, and Bing.

We have experience in marketing for dentists in Chicago, marketing for lawyers in Chicago, and marketing for real estate agents in Chicagoland.

If you want to stand out from the crowd and have an outstanding look online, we will be happy to help you.

Contact us today for to set up an appointment for your free SEO Analysis!




Did you know that 84% of online searches are looking for local businesses?!  This means that your SEO professional better know how to get you to stand above your competition!  At Swift, we know how to utilized local business listings on Google, Yahoo, and Bing to get you to the top of the list!  Ask about our free online marketing analysis.

marketing company chicago, Online Reputation Management, Search Engine Optimization Chicago, SEO Chicago, Website Marketing Chicago

Tuesday, March 8, 2011

ORM and Trust: Vital Components of SEO

Internet Marketing Chicago
Chicago SEO

SEO Chicago

StandOUT SEO & Web Design
We’ll find you clients by letting your clients find you! TM
We are a Chicago Marketing Company specializing in Web Design, SEO (Search Engine Optimization), and Graphic Design for Chicago and Chicagoland businesses.

Whether you are starting up a business in need of a marketing plan, or an established company wanting to rebrand your image, we have the ability to create the most strategic, effective and affordable marketing plans.

By combining strategic SEO plans professional design, we can create a powerful online presence for your Chicago business. By making use of powerful optimization will boost your company to the top spots on Google, Yahoo, and Bing.
We have experience in marketing for dentists in Chicago, marketing for lawyers in Chicago, and marketing for real estate agents in Chicagoland.

If you want to stand out from the crowd and have an outstanding look online, we will be happy to help you.

Contact us today for to set up an appointment for your free SEO Analysis!
Chicago Marketing Company
630-432-4519
Website Marketing Chicago

Saturday, February 26, 2011

A major Google algorithm change may have bigger economic impact than rising oil prices!

New Google Algorithm Shakes Up The Web


Website Marketing Chicago
They even tell you up front, "Hey! We're constantly changing!"
Written by Resources for Entrepreneurs Staff
Published: 2/24/2011
Reposted by Grace Rizza
Website Marketing Chicago
Forget rising oil prices. A new Google algorithm may have a bigger impact on the economic fortunes of many companies.
Google announced today that it has rolled out what it calls a pretty big algorithmic improvement, designed to improve its search results.

The company blog notes that the "update is designed to reduce rankings for low-quality sites -- sites which are low-value add for users, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites -- sites with original content and information such as research, in-depth reports, thoughtful analysis and so on."
Given the number of companies that depend on Google for organic search traffic, a major algorithm change like this arguably impacts the global economy as much as other large economic trends, such as the rising cost of oil due to tensions in the Middle East. Winners can quickly become losers, and losers can quickly become winners.
According to the official blogpost, 11.8% of search queries have been "noticeably" updated. Google-powered traffic at our own site, gaebler.com, dropped 40% after the latest algorithm change, suggesting that we add less value to the world than we had hoped, at least in the eyes of Google.
The new Google algorithm update follows weeks of industry news about Google's dislike for so-called "content farms" -- arguably defined as sites that copy content from other sites and/or sites with low levels of original content. In response to a Google user uprising against content farms, Google provided protesters with Personal Blocklist, a new extension for its Chrome browser that allows users to block certain domains from appearing in their Google search results.
In its announcement today, Google noted that this update does not utilize the new data they are getting from Personal Blocklist. They did, however, indicate that they are "very pleased" to report that 84% of the top domains requested to be blocked by Personal Blocklist are also impacted by the algorithm change.
For small business owners who regularly visit our site and rely on us for small business news, we recommend that you closely watch your search traffic in the days to come to see if you have been negatively impacted by the new Google search engine algorithm.
If your rankings are lowered, you are either a "false positive" casualty of the new algorithm – a site that is undeservedly adversely affected by Google algorithm changes – or you may need to take a long look in the mirror and ask yourself whether your site consists largely of shallow content that is not truly original and valuable to your site visitors.
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